What is Programmatic Guaranteed?
October 19, 2015 - (0) commentsAd tech companies continuously innovate and new terms appear almost every day to describe concepts and products. It can be confusing, sometimes... Recently at Smart AdServer, we debated about the usage of the term: [...]
Smart AdServer, the "Smart" alternative to AdJuggler
September 18, 2015 - (0) commentsIn case you haven't been in the loop, AdJuggler has recently been having some sustainability issues, leaving many out there to wonder "what is happening?!" in complete disarray. Instead of panicking, trying to find the [...]
Adieu to the Flash legacy
September 04, 2015 - (0) commentsFlash has been around for what feels like forever. In some ways the Flash creative standard has been simple, but ensuring clicktag compatibility between platforms was not so straightforward. Everyone seems excited about letting [...]
Smoothly transition from Flash to HTML5 creatives
July 23, 2015 - (0) commentsThe recent news about Flash and the future behavior of the two most popular browsers, Firefox and Chrome, has raised a lot of concerns about Flash ads. As you may know, the next version [...]
Mobile Deals already generate 40% of publishers’ mobile programmatic revenue
July 06, 2015 - (0) commentsMobile Deals have driven the growth of mobile programmatic revenues in 1H 2015 & already generate 40% of publishers’ mobile programmatic revenue worldwide in Smart RTB+ What are Mobile Deals? Just like in [...]
New Smart AdServer iOS and Android SDKs 6.0
June 30, 2015 - 1 CommentWe are happy to announce the release of our new iOS and Android SDKs versions 6.0. These new versions of Smart AdServer SDKs include 3 very great expected features ! 1. Mobile viewability [...]
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Smart AdServer, the “Smart” alternative to AdJuggler
Mobile Deals already generate 40% of publishers’ mobile programmatic revenue
Comment on Smoothly transition from Flash to HTML5 creatives
Comment on New Smart AdServer iOS and Android SDKs 6.0
Flash legacy
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